Start a Club Website
About Wharton Club Websites
With the completion of a signed Participation Agreement, Wharton clubs are eligible to receive a website on the School’s enterprise platform. This website is produced at no cost to the club, and we are pleased to offer new and updated website tools for 2016! A group MUST be an official, recognized club in order to receive this website, which offers a database of alumni in the region/affinity, email marketing, event registration tools, and tools for measuring activity and membership.
Website Launch Guides
Frequently Asked Questions
A website can be a great tool to increase your club’s brand, but only if you have the resources to maintain it on a regular basis! A website may be right for your club if you:
- Already have a club structure in place. This can include bylaws, a leadership team, and other elements as described in Wharton’s Minimum Standards for Wharton clubs. Full details can be found in the Club Manual.
- Have a minimum of one event, or other piece of new content, to share with alumni in your area on at least a quarterly basis.
- Have thoroughly considered your goals for a website. See “First Steps” in our Website Launch Checklist for ideas on developing goals for your club’s online presence.
- Have volunteers who can dedicate time to learning the website tools, keeping the website content updated on a regular basis, and responding to alumni who need help or have questions. We recommend selecting two individuals for this role.
A website on the School’s platform offers a database of alumni in the region/affinity. This database receives regular data updates from the School. It also features email marketing, event registration tools, and tools for measuring activity and membership. Payment processing can also be integrated into the website to collect event registration fees and membership dues.
Yes. Our platform provides a nightly data sync between club websites and alumni data in the School’s records.
The time needed to launch a website varies greatly and can take anywhere from six weeks to four months. The length is largely dependent on the amount of time the club volunteers involved can dedicate to the project. A club president often has other club commitments and may not be the right candidate.
The required time and resources to maintain a website will depend on the activity level of your club. Volunteers can expect to spend 1-2 hours per week working on the website, at minimum.
As a club, discuss general goals for what you would like to accomplish with your online presence, and your club’s available resources to launch and support a website. Once you’ve thought about the best option for your club, contact us to get started.
Our club has limited resources to maintain a website, but we would still like to have an online presence. Are there any other options for us?
Many clubs, especially those with a smaller alumni base, find that a Facebook page or group is a low-maintenance way to meet their needs for an online presence. If interested, our Social Media Guide can help you get started.
Alternatively, Wharton offers an “autosite” website option. This is a landing page for your club that features contact information, an officer list, a welcome message to alumni and any links you would like to provide. Our office can create this for you, and there is no ongoing maintenance for your club. Contact us for more information.